Discover how Hillman Beer stands out as a family-owned microbrewery in Asheville with award-winning brews, community focus, and authentic atmosphere. Learn what makes this craft brewery special.
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Hillman Beer: Family Brewing Excellence in Asheville’s Craft Beer Landscape
In a city renowned for its vibrant craft beer scene, Hillman Beer has carved out a special place as one of Asheville’s most beloved family-owned microbreweries. Founded by brothers Brad and Greig Hillman, along with Greig’s wife Brandi, this craft brewery embodies the perfect balance of exceptional brewing talent and warm, unpretentious hospitality. Since opening their doors in April 2017, Hillman Beer has become more than just a place to enjoy award-winning brews—it’s a community gathering spot where quality, family values, and a passion for craft beer come together to create something truly special in Western North Carolina.
A Family Brewing Legacy in the Making
What sets Hillman Beer apart from other microbreweries in Asheville starts with its origin story. Brad Hillman’s brewing journey began in 2006 while living in Brooklyn, experimenting with homebrewing recipes and perfecting his craft. After years of encouragement from Greig and Brandi, Brad relocated to Asheville in 2015, and the trio began their brewing adventure in Greig and Brandi’s garage.
Their first creation, the Dingaudamnit Dunkelweisen, marked the beginning of what would become one of Asheville’s most authentic family brewing experiences. Unlike corporate-backed breweries, Hillman’s family ownership isn’t just a marketing angle—it’s evident in every aspect of the business. The family members remain actively involved in daily operations, from brewing and serving to menu development and community events.
Award-Winning Beers Without Pretension
Despite Asheville’s competitive brewing landscape, Hillman Beer has quickly established itself as a craft beer powerhouse. Their commitment to brewing excellence has earned them impressive accolades including a Great American Beer Festival (GABF) Bronze for Four Fat Baby (2017), GABF Silver for Hillman ESB (2018), and GABF Gold for Hillman ESB (2019).
What makes these achievements particularly notable is how they’ve maintained their humble approach. While some microbreweries in Asheville might leverage awards for prestige, Hillman Beer stays true to their “quality without pretension” philosophy. Their membership in the Independent Craft Brewers Association, NC Craft Brewers Guild, Asheville Brewers Alliance, and Craft Malt Certification demonstrates their commitment to brewing authenticity and excellence.
Two Unique Locations, One Family Vision
Hillman Beer’s success has allowed them to expand beyond their original Asheville location at 25 Sweeten Creek Road, which features intimate indoor seating and a picturesque creekside patio. In July 2020, they opened their second location in Old Fort at 78 Catawba Avenue, offering a more expansive space with stunning mountain views and larger outdoor areas.
Both locations capture the essence of what makes family-owned microbreweries in Asheville special—creating spaces that feel like extensions of home rather than commercial establishments. Open seven days a week, these venues welcome families, friends, and even leashed dogs, truly embodying the inclusive community spirit that defines their brand.
Beyond Beer: A Complete Craft Experience
While their exceptional brews might be the initial draw, Hillman Beer has created a complete craft experience that sets them apart from other microbreweries in Asheville. Their food philosophy mirrors their brewing approach—locally-sourced ingredients transformed into scratch-made comfort food that perfectly complements their beer selection.
Their partnerships with local farmers and producers for ingredients like grass-fed beef and fresh vegetables demonstrate a commitment to quality and community that extends beyond brewing. This holistic approach creates a genuine farm-to-glass-to-table experience that resonates with both locals and visitors seeking authentic Asheville flavors.
Building Community One Pint at a Time
What truly distinguishes Hillman Beer in Asheville’s competitive craft beer scene is their unwavering focus on community building. Their locations serve as neighborhood living rooms where connections are made and strengthened. Through initiatives like their monthly “Power in Pints” fundraisers supporting local nonprofits, regular live music featuring local artists, seasonal beer releases, and community gatherings, Hillman Beer has become a vital part of Asheville’s social fabric.
Even their recreational offerings—cornhole, shuffleboard, board games, and trivia nights—are designed not just for entertainment but to foster connections among strangers who often leave as friends. This community-centric approach reflects the family values at the core of their business.
Ready to Experience Hillman Beer?
Whether you’re a craft beer enthusiast, a family seeking a welcoming dining experience, or someone curious about the authentic charm of family-owned microbreweries in Asheville, Hillman Beer has saved a seat for you. Visit their Asheville location at 25 Sweeten Creek Road or explore their more spacious Old Fort brewery at 78 Catawba Avenue to discover firsthand what makes Hillman Beer a standout in Western North Carolina’s craft beer landscape.
Come join the Hillman family for award-winning brews, scratch-made comfort food, and the warm, unpretentious atmosphere that has made them a beloved fixture in Asheville’s vibrant craft beer community.
Visit Hillman Beer Today
Experience the perfect blend of family hospitality and craft brewing excellence that only Hillman Beer offers. With two convenient locations in Asheville and Old Fort, there’s always a place for you at our table.
Open daily: Sunday-Tuesday 11am-9pm, Wednesday-Saturday 11am-10pm (Old Fort opens at noon on Sundays).
Asheville: 25 Sweeten Creek Road | Old Fort: 78 Catawba Avenue

